Optus RockCorps arrives in Australia

Optus RockCorps, the youth volunteer program that began in the US in 2005, has encouraged over 80,000 international youth to volunteer 4 hours of their time to community action. In return for their commitment, each volunteer receives an exclusive ticket to a rock concert, featuring artists such as Lady Gaga, Snoop Dogg, and Kayne West. […]

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AMRRIC TVC from GHG Australia on Vimeo. ghg Sydney and AMRRIC (Animal Management in Rural and Remote Indigenous Communities) has launched a new CSA campaign to support veterinary services in the heart of Australia. AMRRIC is not for profit group of veterinarians, academics, health and animal management professionals, working with people in remote and rural […]

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YouTube Analytics Down, Humour Up.

Any hard-core YouTuber who follows their videos’ analytics closely would have noticed this week’s increasingly alarming warnings from the chimps running the view count contraption. It all started with the following on the first weekend in February: We are experiencing data processing delays for data after January 31st and are working to resolve the issue.  […]

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Lego Man goes Astronomical!

Supposedly created for a meagre $400, a couple of Cannucks have created history by sending Canada’s first Lego Man into space! They’ve also wreaked havoc with global air-traffic control systems. Pilots have been reporting seeing small men with maple leaves tattooed on their ankles floating around in restricted air space. Could this spark World War […]

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Deeper analytics from YouTube TrueView Instream Video Ads

YouTube has now rolled out it’s video pre-roll advertising options to the USA, Canada, the UK, Australia and NZ. There are plenty of guides out there on how to set these up, and from LAVA’s experience, TrueView Instream ads are a useful tool that promotes your video while giving viewers the option to skip the pre-roll […]

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Embedding a YouTube Playlist – What are your autoplay options?

Embedding a YouTube playlist is fairly straightforward, and having it autoplay is fairly simple too. If you’d like your playlist to play the first video automatically, there is a simple code hack to achieve this.

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Like-Jacking (or the Spammer’s Holdup)

So how much is a Facebook ‘Like’ worth? There is much discussion (and disagreement), and of course it all depends on what you’re peddling. Whatever the numbers, though, a ‘Like’ is clearly worth enough for some cleverly devious programmer to develop a Facebook spamming script that seduces people to click on a salacious video, which […]

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